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Can’t Do It All? Don’t Do Nothing.

Author:  Kitty Ambers
Executive Director, AIMS Society

kitty 150x150 Can’t Do It All? Don’t Do Nothing.Tweet, blog, vlog, e-market, optimize, friend, like, text. In today’s digital world, the opportunities to attract and connect with personal insurance clients and prospects are virtually endless. What should an agent or broker do first? What delivers the greatest value? Which brings the most bang for the buck?

Too often, the vast array of options leads to a certain kind of paralysis. “It’s overwhelming,” is a common lament I hear. “I don’t know where to start,” is another. What is most important when competing for personal lines customers is to not let the abundance of possibilities drive agents and brokers to do nothing.  Read more

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